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Business Card Design

I believe copywriting for business cards may be overlooked in most cases. I have given you some tips below that will help you make your business cards more powerful by using the power of words.

1. Copywriting – What is copywriting? The simplest way to put it is that copywriting is selling with words. You can have a card that stands out but if it doesn’t say the right thing you may be losing customers.

Grab Their Attention With Your Catch Phrase - Strive to find a catch phase slogan, rhyme or jingle that grabs their attention and tells them of the benefits to them.

· Don’t bore your customers and clients with telling them about how great you and your business are. People don’t care about how great you are. They want to know what you can do for them. So think about that when you are making your catch phase slogans, rhymes or jingles.

· You don’t want it to be very long as there is not very much room on a business card.

Use Attention Grabbing Words - Chose your words carefully.

· Ted Nichols who is known in the copywriting world as one of the best put this on his business cards: “I help people turn words into money”

Give People a Reason to Contact You by knowing what makes them buy – This information is priceless it will help you in many other ways than just making good business cards. Below is a list of the reason people will buy.

Are you business cards sending the wrong message?

Learn The Secrets To Doubling Your Client Response Rate.


Google Knol: This is my knol on Business Card Design